The Future Of Marketing Is In A.R.

Posted: June 8, 2011 in News
Tags: , ,

For those of you who don’t know what A.R. is I can explain.

Augmented Reality(A.R.) is the future of technology.  It is a blending of the digital world and the real world, where lines can be blurred so far it becomes difficult to tell the difference between them.  The Best example of this is in many of the AR apps available on todays smart phones.  Most use your phones camera and a combination of GPs and personal setting to provide augment information about the real world. Think like the terminators eyes.  When he looks at a person it automatically tells him what weapons they have and if they are a friend or foe.  In normal everyday life this will be used where you can point your phone at the front of a store and see what sales and or coupons they have going on. The uses are really limitless that was just one small example for marketing.  If you want to read more about how new tech has been advancing this industry check out the jump.

[Why Augmented Reality Is Poised To Change Marketing]

They break down how augmented reality, projection mapping and Kinect hacking are making the future closer than you could ever imagine.

Also check out:

7 Mind-Blowing Xbox Kinect Hacks [VIDEOS]

Who Owns the Advertising Space in an Augmented Reality World?

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